What's the Update?
"When you launched your website, you probably wrote text for a bunch of static sections like About Us, Contact, etc. Don't forget to check back on those later on and make updates as necessary. Reporters make enough mistakes as it is -- the last thing you need is for them to be getting outdated information on your company from your own website and then putting that in an article."
Source: http://theyec.org/12-pr-donts-for-online-entrepreneurs/
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